Programme
Wednesday 21 September
4.00pm Conference registration opens. (Follow signs to conference centre at Wills Hall)
From 6.00pm Drinks reception, Bar (main building)
7.30pm Conference dinner (in the dining room, main building)
Bar open until 11pm
Thursday 22 September
Venue:
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Brunel |
Chapel |
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8.30 to 9.15 |
Arrival and Refreshments. Exhibition opens |
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9.15 to 9.30 |
Welcome and overview of the Conference. |
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9.30 to 10.10 |
Keynote 1: Tom Ewing, Social Media Knowledge Leader, Kantar Operations Twilight of the respondents |
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10.15 to 10.50 |
Theme 1: Engaging and nurturing credibility with participants Chaired by Pat Molloy |
Theme 2 : Visual and cultural engagement: challenges and Chaired by Laurance Gerrard |
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Engagement, Consistency, Reach – Why the Technology Landscape Precludes all Three Alex Johnson and Guy Rolfe, Kantar Operations |
Using the third question type to unlock the unknown Steve Hales, Synovate |
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10.50 to 11.20 |
Refreshments/exhibition |
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11.20 to 12.35 |
Online research – Game on! Jon Puleston, GMI Interactive |
Video enhanced web survey: Impact of pre-recorded video interviewers on data quality and respondent motivation Dayana Bossert, Sabrina Stukowski, Marek Fuchs, Darmstadt University of Technology, Germany |
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The development of the KubeMatrix as a mobile app for Market Research Online Communities Deborah Wilson, University of Winchester and David Birks, Winchster School of Art, University of Southampton |
The world goes social in 80 languages: developments in language processing and the implications for arket research Maggie Little, Language Connect |
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12.40 to 2.00 |
Lunch/exhibition |
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2.00 to 2.15 |
Feedback from Triple S Conference Ed Ross |
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2.15 to 2.50 |
Panel discussion: Engaging and nurturing credibility with participants
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2.55 to 3.30 |
Theme 3: Engaging and nurturing credibility: The impact of survey modes Chaired by AJ Johnson |
Theme 4: Improving the quality of achieved samples Chaired by Ed Ross |
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Peanuts and Monkeys Ben Marks, Opinion Panel |
Probably the best Bias in the world? Tony Dent, Sample Answers |
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3.30 to 3.50 |
Refreshments/exhibition |
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3.50 to 4.25 |
Optimus Modus: Comparing interviewing modes for visitor surveys Nicola Stanley, Silver Dialogue and Stephen Jenkins, Snap Surveys Ltd |
Using multiple imputation to adjust for survey non-response Andrew Grannell and Helen Murphy, Statistical Solutions Ltd |
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4.30 to 5.10 |
Keynote 2: Jeffrey Henning, Chief Executive, Affinova Crowd-Shaped Surveys: Adapting the Survey Experience Based on Prior Respondents |
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5.30 |
Exhibition closes |
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7.00 |
Drinks reception, sponsored by Facts International |
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8.00 |
Conference dinner, followed by Jazz in the bar |
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Friday 23 September
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Venue: |
Brunel |
Chapel |
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8.30 to 9.15 |
Arrival and Refreshments. Exhibition opens |
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9.15 to 9.30 |
Reflections upon the debates and presentations of day 1 |
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9.30 to 10.10 |
Keynote 3: Glen Watson, Census Director, ONSThe 2011 Census: shaping the future | ||
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10.15 to 10.50 |
Theme 5: Emergent thinking and techniques Chaired by Tim Macer |
Theme 6: Capturing ‘meaning’, emerging challenges and contributions Chaired by Randy Banks |
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Behavioural economics and online qual – made for each other? Choosing the right Qualitative Tools to address the issues Ken Parker, Discovery Research |
Using metadata for reporting: XSLT beats Excel (and everyone lives happily ever after..) Steve Taylor, We Work With Data |
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10.50 to 11.20 |
Refreshments/exhibition |
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11.20 to 12.35 |
Bristol’s adventures in crowdsourcing – experiences and lessons learned Anna McDermott and Philip Higgins, Bristol City Council |
Incorporating metadata standards into existing working practices – how can it be done? Joan Corbett, Scottish Centre for Social Research |
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Current and future challenges for the application of text mining in the research industry David Morgans, ORC International |
A linguistic approach to the construction of complex statistical information systems Cristina Martelli, University of Florence |
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12.40 to 2.00 |
Lunch/exhibition |
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2.00 to 2.15 |
AGM and ASC Technology Awards, Shortlist Announcement |
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2.15 to 2.50 |
Panel discussion: Engaging and nurturing credibility with research users Chaired by Tim Macer – with Ken Parker, David Birks and Charlotte Knox-Williams |
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2.55 to 3.30 |
Theme 7: Crafting richer Chaired by Steve Taylor |
Theme 8: Visual and design challenges for survey researchers Chaired by David Birks |
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The old… and the new: The great British Royal Weekend Simon Atkinson, Ipsos MORI and Sean Conry, Techneos Systems Inc |
Dashboards: The new PowerPoint Ken Brewster, E-Tabs |
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3.30 to 3.50 |
Refreshments/exhibition |
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3.50 to 4.25 |
Twitter feeds and Google search query surveillance: Can they supplement survey data collection Joe Murphy, RTI International |
Making it fit: How survey technology providers are responding to the challenges of handling web surveys on mobile devices Tim Macer, Meaning Ltd |
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4.30 to 5.10 |
Keynote 4: James Turner, Director of Innovation and Social Media, ICM |
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5.30 |
Conference ends |
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Conference format
Conference presentations will be made within a combination of plenary sessions and parallel sessions. These will take place on Thursday September 22nd and Friday September 23rd 2011. In addition, a Triple S conference will take place on Wednesday September 21st
and there will be a drinks reception, followed by dinner at Wills Hall for delegates arriving in Bristol on Wednesday evening.
Plenary sessions, including the keynote address, will be addressed by speakers specifically invited to the conference.
Contributed papers, selected from proposals received, will be presented in the parallel sessions. Contributed papers are grouped together based on common topics or themes.
In addition, the Conference will include an exhibition area for relevant software, hardware and service providers.
All catering will be handled on site and there is a bar to enable delegates meet and network with friends.
Proceedings
ASC will be publishing a fully electronic version of the Conference Proceedings, which will include copies of papers from both invited speakers and contributed presentations.
